I am a UX Designer with a passion for creating experiences and meaningful products.

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Surbhi S Gupta
UX | UI Designer

I am a passionate and innovative UX Designer. I have an extensive background with experience in Design including 3 startups in products and accessories and several jobs in the UX industry as a designer and consultant.

I've worked with several cross functional teams, as a leader and active participant. I am proficient in various design softwares including Sketch, Balsamiq, Invision, Adobe CC and more. I am very well versed with using design productivity and design discussion tools including affinity mapping, A/B testing, MoSCoW mapping, feature prioritization and more. I have worked on Dashboard designs and conducted extensive site mapping for several companies.

My design philosophy is guided by user centric design and I believe that research and synthesis are the essential foundation of building any product.

For every project that I design, I hand off my work through extensive specification documentation, with detailed annotations, that are ready to be used by the dev team.

I have graduated as an Accessories Designer from the National Institute of Fashion Technology and as a User Experience Designer from General Assembly, NYC.

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